When our client was developing a new set of publishing guidelines, they wanted to reach as many of their users as possible. Conventional methods wouldn’t be enough to attract their attention. We went beyond the traditional print and PDF versions of their style guide, by creating an enhanced ebook version, using Apple’s iBook format.
This interactive version not only contained all the text and images of the traditional publication, we added a few twists to make the guide standout: An interactive color palette picker and extensive use of image galleries to show many more examples of templates than the print version could show.
The enhanced ebook was very well received by the users who were impressed with the results.